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THE PERFECT FRUIT
Good Breeding, Bad Seeds and the Hunt for the Elusive Pluot
by Chip Brantley

Bloomsbury USA
July 2009
$25.00/Hardcover
photographs
ISBN-13: 978-1596913813

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Contact: Jason Bennett
646.307.5591
Jason.bennet@bloomsburyusa.com

The apple-versus-orange debate officially ends with THE PERFECT FRUIT. A succulently sweet stone fruit hybrid, the pluot's creation tale is one of fruit breeders and farmers, smugglers and zealots. More than simple horticultural history or cultural analysis, this book brings together all the characters behind food production that we never see in the grocery store: the farmer, the geneticist, the vendor, the journalist. A tale of the quest for genetic perfection, THE PERFECT FRUIT will leave your mouth watering for more tales of the juicy pluot.

About the Author

Chip Brantley is the co-founder of Cookthink.com, a food and cooking website with a blog, a variety of recipes, and cooking tips. Before devoting himself to Cookthink, he was a food writer at the San Francisco Examiner. Brantley has contributed to Slate, The Boston Globe, The Oxford American, and Gastronomica. He currently lives in Birmingham, Alabama with his wife and son.




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